<div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><span>Traveling halfway around the world to look at the latest innovations in technology seems ludicrous, but the idea of CES - the annual Consumer Electronics Show in Las Vegas - is to showcase everything, in one place, at one time.</span></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><span>While there are cars, robots and many other gadgets, CES has long been the place where TVs are revealed to the world, and new innovations take centre stage.</span></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><span>This year the themes look varied, from size to AI, transparency and wireless connectivity.</span></div></div><div><div id="adspot-mobile-medium"></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><strong><span>READ MORE:</span></strong><span> </span><a href="https://www.9news.com.au/world/la-fires-2025-what-started-it-everything-to-know-explainer/2542c14a-1c3c-476b-9beb-9db0a9d17fef" target="_blank"><strong><span>Here's why LA's ferocious wildfires are burning in the middle of winter</span></strong></a></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><span>The TV brands will tell you every single TV is a huge leap forward in technology, but in reality they are an incremental improvement on last year's model at best.</span></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><span>But that's what we need, continual improvement. Today you'll find TVs that are brighter, more advanced in their image processing, smarter and of course bigger.</span></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><span>When it comes to buying a TV I'm still pretty confident the vast majority of buyers look to the retail stores to get the biggest TV they can for the budget they have.</span></div></div><div><div class="OUTBRAIN" data-reactroot="" data-src="//www.9news.com.au/technology/whats-new-in-tvs-for-2025-at-ces-las-vegas/e1417165-fbac-4494-bc89-96980ebbd168" data-widget-id="AR_5"></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><span>Last year TCL won the title of biggest with their 115-inch TV. That size will continue in 2025 but this year Samsung joins them with their first TV larger than 100 inches, coming in also at 115 inches.</span></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><span>LG isn't looking to fight that battle, their biggest will be 100 inches, but it's Hisense that came through to sweep the show with their 116-inch TV - just one inch bigger, but it's all that matters when it comes to the battle for size.</span></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><span>You'll see other larger TVs reported, be it Samsung's almost cinema sized micro LED TVs, or Hisense's 136-inch micro LED - but none of those are coming to Australia.</span></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><strong><span>READ MORE:</span></strong><span> </span><a href="https://www.9news.com.au/world/la-fires-sad-images-capture-the-true-extent-of-damage/fc5c8a03-365e-4823-afa5-59089ef85e7a" target="_blank"><strong><span>Before-and-after photos expose the extent of the devastating LA wildfires</span></strong></a></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><span>From an AI perspective, that all-too-common buzz word or term has a strong showing here at CES.</span></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><span>In TVs there's been talk of AI for a long time. How? Well firstly, your TV often has to take a less than optimal picture from either broadcast or online and make it "fit" the screen you've bought. That requires "upscaling" and certainly LG and Samsung have led the way here, Hisense too now pushing their AI picture credentials.</span></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><span>AI is also involved in delivering the best quality sound across the brands, but there's also integration of a different form of AI happening too. LG has replaced their "Voice commands" with a more natural language AI "bot". Ask it to change the brightness and your TV settings menu will show - on the very page to do the brightness adjustment.</span></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><span>Looking for something outside the TV's own controls and settings, ask it that and a small web-browser will appear with the results. LG is also partnering with Microsoft to introduce their Copilot AI system for even more complex requests.</span></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><span>Samsung's Vision AI is a whole suite of AI concepts within the TV, from helping control your smart home through to making simple things like personalising the picture settings more to your liking. Instead of the TV just going "this is sport, enable sports mode", or the same for gaming or watching movies, you can now tailor those modes so the picture looks as you like it - perhaps not as bright as the default TV sport mode, for example.</span></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><strong><span>READ MORE:</span></strong><span> </span><a href="https://www.9news.com.au/world/celebrities-among-those-who-lost-homes-as-devastating-los-angeles-fires/22adfbef-cdb2-4cbb-be91-503d22da1933" target="_blank"><strong><span>How celebrities and the entertainment industry have been hit by the LA fires</span></strong></a></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><span>Add to that the phenomenal smart home controls Samsung has with their SmartThings ecosystem and the TV really is far more than just a thing to watch.</span></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><span>For Samsung, that includes helping you manage your home energy usage to bring down those bills where possible.</span></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><span>As a brand that sells a lot of TVs across the price spectrum, Hisense is looking to enhance their range, ensuring greater availability of their mini LED backlighting technology across their ULED TVs, as well as better refresh rates and brightness to ensure an impressive viewing experience no matter what you're watching.</span></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><span>Last year, LG showcased a "transparent" TV and it was a showstopper. That same TV is here again, and this time it's coming to Australia.</span></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><span>By the middle of the year, you'll be able to buy (at a steep price no doubt) a TV that you can see though; something that is an object in your lounge room as opposed to a black box on the wall.</span></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><span>It's a remarkable bit of technology, made for a certain type of home, but impressive no doubt when you walk in and see it.</span></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><span>Meanwhile Samsung is expanding their Frame series of TVs. In 2025 and beyond, the 65-inch version and bigger will now be Samsung Frame Pro, a new higher quality TV panel and picture, along with the addition of a wireless connection to your set top boxes and gaming consoles.</span></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><span>This means you can plug your Xbox, Foxtel box, Fetch, DVD player - whatever it is - into a small box that sits on the opposite side of the room to the actual TV. The TV just needs power. This technology will be on several of the most premium Samsung TVs this year, while LG, who were the first to showcase this wireless approach, are also bringing it to their best QNED and their M series OLED.</span></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><span>Safe to say there's a lot of new things to consider in TVs across 2025. Normally TVs are announced locally in Australia in around March or April, so expect pricing and availability then.</span></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><strong><span>Trevor Long travelled to CES with support from LG, Samsung, Hisense, TCL, Ecovacs, Roborock and ASUS</span></strong></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><a href="https://www.9news.com.au/national/how-to-follow-9news-digital/29855bb1-ad3d-4c38-bc25-3cb52af1216f" target="_blank"><em><span>DOWNLOAD THE 9NEWS APP</span></em></a><em><span>: Stay across all the latest in breaking news, sport, politics and the weather via our news app and get notifications sent straight to your smartphone. 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