<div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><span>Concerns have been raised over a range of alcoholic drinks from South Australian distiller Higher Vision, which have similar labels to Halls soft drinks.</span></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><span>The products, marketed as "Halls with a twist", include "Round The Twist", which shares a colour scheme with Halls "Lemon Twist", and "Fruity Punch", which uses similar colours and fonts to Halls "Fruita".</span></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><span>A scotch and "Classic Cola" drink is also included in the range. </span></div></div><div><div id="adspot-mobile-medium"></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><strong><span>READ MORE: </span></strong><a href="https://www.9news.com.au/world/jeffrey-epstein-ghislaine-maxwell-united-states-testify/54c81e8b-df99-4564-a9af-e69a13a0b487" target="_blank"><strong><span>Epstein's accomplice offers to reveal all - but there's a catch</span></strong></a></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><span>Chad Oldfield, the owner of Roxby Downs-based Higher Vision, has denied any deliberate imitation in the branding. </span></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><span>"It's not something that I really looked at when I did it to be completely honest," he said. </span></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><span>"You see them as similar, I don't," he added.</span></div></div><div><div class="OUTBRAIN" data-reactroot="" data-src="//www.9news.com.au/national/halls-with-a-twist-iconic-sa-brand-questioned-over-vodka-drink/00beb2d6-bcbf-4630-bdfb-f9014f681276" data-widget-id="AR_5"></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><span>"I see a tree and a rainbow on one and lines on others."</span></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><span>That's not a view shared by Jacqueline Bowden, an addiction expert at Flinders University. </span></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><span>"These products should not be on the market," she said. </span></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><span>She drew a parallel to Hard Solo, which was rebranded to Hard Rated following complaints about its appeal to minors. </span></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><strong><span>READ MORE: </span></strong><a href="https://www.9news.com.au/national/multiple-people-injured-in-mini-bus-crash-in-nsw-hunter-valley-regionx/ea21466a-6056-42a4-adee-3c67861f4995" target="_blank"><strong><span>Six injured in wedding minibus crash in NSW Hunter Valley</span></strong></a></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><span>"We know that soft drinks that have a strong brand and then have an alcoholic version, they really do attract young people," Bowden said.</span></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><span>The Halls brand experienced a high-profile comeback in 2023 and is considered a strong brand in South Australia.</span></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><span>Today, its owner, Cameron Ballard, told 9News he has no stake in the business that makes the alcoholic drinks – despite the label saying "Halls with a twist" and mentioning a "collaboration" with Halls.</span></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><span>"Halls is a family brand, and we have no intention of making 'Hard Halls'," Ballard said in a statement.</span></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><span>"For convenience, Higher Vision uses some of the Halls ingredients in their drinks, and we allowed them to acknowledge that on their labels."</span></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><span>However, Higher Vision did say it also uses the Halls bottling facility.</span></div></div><div class="block-content"><div class="styles__Container-sc-1ylecsg-0 goULFa"><em><span>This article was produced with the assistance of </span></em><a href="https://www.9news.com.au/technology/9express/16480c33-636a-461f-9c4f-d0e2522c722a"><em><span>9ExPress</span></em></a><em><span>.</span></em></div></div>
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